Most people confuse self-concept with self-esteem. Self-esteem is how you feel on a given day. Self-concept is the deeper architecture, the "I am" beliefs that silently govern every decision you make. Your self-image wasn't invented by you. It was built from other people's reactions, early labels, and survival strategies that made sense at the time. Understanding where your self-concept came from is the first step toward rewriting it.
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